PHSDAI TRANSFORMATION
AI TRANSFORMATION / LAUNCHPATH

Find the AI worth building.

WHAT WE DO

You don't need another list of exciting AI ideas. You need to know which opportunities are useful, achievable and worth investing in.

LaunchPath is our structured approach to turning business problems into a prioritised set of opportunities and a practical next step.

[ 01 -1 ]
[ + ]START WITH THE WORK ITSELF

Some problems need AI. Others need something simpler.

We meet the people closest to the process, understand where time and effort are going, and identify what is preventing a better result. Then we challenge the proposed solution. Some problems need AI. Others need simpler integration, better data or a redesigned workflow.

Aerial view of a river fanning out into many channels across dry plains, only some of them holding water
Discovery / scoring workshop
Opportunity register
7 scored / 3 worth building / 2 simpler / 1 not worth it
Up to date
Invoice matching45484Build
Quote drafting53476Prototype
Weekly ops report35571Simpler fix
Delivery-slot forecasting43363Prototype
Re-order suggestions35458Simpler fix
Customer portal chat34252Wait
Automated credit decisions42331Do not build
FIG. 01   Opportunities scored on value, feasibility and data, with a verdict for eachILLUSTRATIVE

[ + ]FROM OPPORTUNITY TO DECISION

( 01 / 04 )
  1. /01
    Discover.

    Map challenges, goals, existing systems, people and process constraints.

  2. /02
    Prioritise.

    Assess opportunities for potential value, technical feasibility, data readiness, risk and adoption.

  3. /03
    Test.

    Where agreed, prototype the strongest opportunity against realistic examples or available data.

  4. /04
    Decide.

    Define the case for continuing, what a proper build would require and what should wait.

[ 01 -2 ]

[ + ]WHAT YOU RECEIVE

( REGISTER_ )

A prioritised opportunity register, documented assumptions, feasibility findings, the agreed prototype or demonstration if in scope, and an actionable recommendation for what to do next.

An honest outcome is sometimes "don't build it". Discovering that early can be a better investment than committing to the wrong solution.

SPEC_ / AI TRANSFORMATION / LAUNCHPATH
STARTS WITH
THE PEOPLE CLOSEST TO THE PROCESS, AND THE PROBLEM THEY ARE TRYING TO SOLVE.
YOU RECEIVE
A PRIORITISED OPPORTUNITY REGISTER. DOCUMENTED ASSUMPTIONS. FEASIBILITY FINDINGS. A PROTOTYPE OR DEMONSTRATION IF IN SCOPE. A RECOMMENDATION FOR WHAT TO DO NEXT.
SCOPE AND FEE
AGREED WITH YOU BEFORE THE WORK STARTS.
EXIT
A CLEAR NEXT STEP. SOMETIMES THAT IS "DON'T BUILD IT".
( REGISTER_ )ILLUSTRATIVE
#USE CASEVALUERISKFEASIBILITYCALL
UC-03Draft replies to routine customer queries from policy documentsHIGHMEDHIGHBUILD. PROOF OF CONCEPT FIRST
UC-07Auto-approve supplier invoices under a thresholdMEDHIGHMEDDEFER. CONTROLS FIRST
UC-09Weekly margin summary for the leadership teamHIGHLOWHIGHROUTE TO INTEGRATION
UC-11Predict churn from contact-centre notesHIGHLOWLOWKILL. THE DATA IS NOT CAPTURED
UC-14Chatbot on the public websiteLOWMEDHIGHKILL. NOBODY ASKED FOR IT
An excerpt from a scored use-case register. Invented data. Each row links to a one-page write-up: the problem, who owns it, the data it needs, what would have to be true, and the reason for the call.
[ 01 -3 ]

[ + ]PROOF FROM THE FIELD

Our discovery work has included operational AI opportunities with An Post, alongside UX and programme partners. The case study explains the problem and how the work developed.

[ + ]FUNDING

For eligible Irish businesses, public funding may contribute to suitable discovery or innovation work. Schemes and criteria change; we can discuss currently applicable routes, but funding approval cannot be guaranteed.

CONTACT
US
[ + ]  LAUNCHPATH

A clear next step beats a long wishlist.

Tell us about the process or problem you have in mind. We'll help you decide whether discovery is the right place to start.